What an excellent hotel. Having stayed in over 60 different hotels around the globe last year (on business), this hotel is by far my favourite. It offers refreshingly personal service where they simply cannot do enough for you. The rooms are impeccable (We stayed in the traditional Japanese rooms, a great experience), the food delicious, all amenities you expect are... More

We visited Hakuba for a quick bit of skiing during a recent visit to Japan. I choose this hotel from Trip Advisor reviews and must agree with everything that has been said before. After staying in a number of larger business style hotels, the change to a small family style establishment was amazing. I was first impressed when we turned... More

This is a real Japanese experience not just a hotel. The business is family run and owned by young man , brother of a Japan skiing champion . He is absolute perfectionist and his attention to details is impressive. We came for a few days of skiing and left our hearts in Hakuba. The first experience is offered when booking... More

We stayed in Hifumi for a ski holiday in december. It is a wonderful boutique hotel with authentic japanese and western style rooms, an excellent chef, and immaculate service. The staff/family go above and beyond to make your stay a pleasant and memorable experience. The atmosphere is charming and authentic which feels like you're staying at japanese luxury home. For... More

We had a wonderful ski holiday in Hakuba and staying in Hakuba Hifumi was big part of it. This lovely onsen ryokan hotel with friendly staff and outstanding Japanese food was more than we ever dreamed of. You can walk to the main lifts of Happo area from the hotel and ski buses take you to the other areas easily... More

We are very fussy travellers in terms of food, service and accommodation and we rate the Hifumi as a 9.5 out of 10. Wonderful, warm and genuine service. Great location, lovely facilities, totally clean and the food is wonderful. The rooms are full of thoughtful details and I just cannot say enough about how great the staff are. Already booked... More

This place is brilliant. Wonderful, huge, well-appointed Japanese style rooms, delicious food, perfect location. Would love to return some day. The natural hot spring onsen on the enclosed open-air balcony was awesome. The service was simply outstanding. Heavy snowfalls on arrival meant the last leg of the train trip was cancelled, but they didn't hesitate to come pick us up... More

Review background: A review is subjective and depends upon the experiences of the writer. This is my first time in Japan, but i have travelled for a cumulative period of over 2 years around Asia ranging from $10US a day backpacking for 6 months to $1000US a day spa hotels. I am 29 and from the UK. I am fussy... More

My wife and I stayed 10 nights. We wanted a Japanese experience and we got it in spades. We opted for a standard room with Japanese breakfast and were not disappointed in either, tho sleeping on a futon took a night or two for a 58 yr old bod to get used to. All the staff were a delight; the... More