On first impressions, our room was great but on closer inspection, there were hairs in the bath, a constant hum of a generator in the car park and a bed that felt like it was going to collapse when you turned in it. Staff were ok, not overly friendly (bit too cool for school?) and it's very family-orientated so quite a busy and noisy hotel. We had dinner at the Beach Hut - again, very family orientated. The food was good but quite expensive but then you are probably paying a premium for the fantastic views over the beach. Breakfast was a big disappointment - it is practically all self-service. There are waiters but they weren't being very observant - we had to wait 10 mins for someone to take our drinks order and only then they did so because my husband went up to them and asked them to take it. Having to queue up and wait to make your own toast at the toaster was not great - it was a bit too much self-service for our liking and didn't make breakfast pleasurable. All in all, we felt it was expensive for what you get but then the location is really great so maybe that is why.

All in all this is a great hotel.
Great location, good stylish chic rooms. Lots of nice attentions to detail; Ipod dock in the room, balcony view of sea etc.
Right by the sea and attached to the Surf Academy/ Jamie Olivers Fifteen restaurant etc
Has a relaxed feel to it. Staff all kitted out in "White Stuff" clothes as uniforms; looks good.
Ate in the Brasserie one night and the food was well priced and beautifully cooked/ presented.

Bar is pricey and doesn't cope that well with lots of punters in one go. Likewise the overall chilled atmosphere and belief that everyone will be so happy there means the front of house staff don't always appear equipped with the skills to deal with the unhappy guest.

Tends to cater for the more well heeled individuals and if this is you: go for it. Very close to Newquay airport so can get down from London quickly. However, more of a London by the sea than a taste of true Cornwall.

i have now stayed here twice . once was an wedding anniversary
which was an amazing weekend in june great food great staff great design great beach. we followed this a year later and took the kids and had a family suite again all great but the family suite had no view and cost twice as much as the ocean veiw double the year before. so its worth paying the extra to have the view.

Loved the stay here, the whole room was lovely and the view and balcony outside was great. Parking was easy and very close to the hotel. The staff were a little unfriendly on arrival but just ignored this. Breakfast buffet the next day was superb..with everything you could possibly want and more all included in the price we paid.

A good stay but once was enough to go. I would recommend for anyone wishing to surf or be beside the beach but for anything else I'd go elsewhere next time.