I have stayed at this hotel many time over the last few years, and have always found it comfortable. The staff are helpful (and don't seem to change which I think is a good sign!) and the location is excellent.
This year i found they were actually charging more for rooms with a sea view, something they hadn't done previously. While a sea view is nice, we never spend long enough in the room to make it worth spending the extra money. I will certainly carry on staying here when I am in the area.
Paying extra for breakfast is a bit annoying, but can also be an advantage if you're not a big eater and only want a light breakfast. Would certainly recommend the hotel to anyone.