Berlin is unique for shopping. You will find large department stores, funky boutiques, expensive designer stores, and undiscovered trends. Big advantage: Prices in Berlin are very moderate compared to other European cities!

Mobile Fashion guide, Views

Views is a very well-stocked app that covers most of the independent boutiques in Berlin. You can browse through the store's products directly  inside the app, so you can see what you like before going into the stores. Views gives you directions to the store once you have discovered something you like.  You can download the app through their website: www.viewsland.com/download 

Shopping Streets 

Berlin is very dispersed. The streets around Kurfürstendamm and South of Zoo station are often regarded as Berlin's major shopping area. In addition to that, each district has some sort of shopping center, usually with a rather ordinary selection of shops. In the following, however, you will know where to find the really mainstream and popular, the exclusive and expensive, the hip and the trendy, and the individual and sophisticated!

Tauentzienstrasse / Kurfürstendamm / Fasanenstrasse
In quantitative terms the city centre of former West Berlin is still Berlin's most popular shopping area. Between Wittenbergplatz along Tauentzienstrasse and upper part of Kurfürstendamm down until Joachimstaler Strasse you find most average European / international maintream: Nike, Adidas, Espit, Zara, and the usual lot of Hennes and Mauritz... right on Wittenbergplatz you find Berlin's largest department store, KaDeWe (Kaufhaus des Westens, translated: Department Store of the West).

More interesting it becomes Kurfürstendamm further down; the stretch between Fasanenstrasse and Olivaer Platz / Leibnitzstrasse has become home to all well-known designer boutiques from Chanel to Valentino. But not only! The area is still very mixed with small boutiques, such as Ortigia, a perfume company. Always take a look into the side streets of Kurfürstendamm. While Fasanenstrasse (to the South of Kursfürstendamm) and Uhlandstrasse are simply very beautiful and expensive with some kind of old-fashioned charm, in other side streets such as Knesebeckstrasse and Bleibtreustrasse (also check up North in direction to Savignyplatz) you might find incredibly unique boutiques with very very nice things. Enjoy!

Friedrichstrasse
Revived just after the wall fell, this pre-war nightlife mythos has recently been transformed into an area with huge office buildings and some really nice shopping opportunities. On the stretch between Unter den Linden and Leipziger Strasse, Friedrichstrasse offers quite a  remarkable selection of the expensive ones among the retail chains. Especially in the shopping mall " Quartier 206" between Jägerstrasse and Taubenstrasse there are incredibly beautiful shops. Never really busy inside you have a very calm and easy-going  shopping experience. Galeries Lafayette, a branch of the French chain of department stores is right at the corner with Französische Strasse. Gendarmenmarkt right East of it is a beautiful square where you might sit  for a while with your shopping bags. Here you find equally expensive cafe's and restaurants - and it is equally calm.

Gendarmenmarkt   also includes Fassbender-Rausch, a truly special chocolate shop/restaurant located just off Friedrichstrasse on Charlottenstrasse; fascinating for adults and children alike.  The vast store features cases and cases of varieties of chocolate. More fun are the elaborate chocolate reproductions of Berlin's famous monuments as well as kid-friendly objects like a chocolate spouting volcano. It's a great place to find delicious and easy-to-transport gifts to bring home. 

Alte Schönhauser Strasse / Neue Schönhauser Strasse / Münzstrasse / Rosenthaler Strasse / Oranienburger Strasse / Rosa-Luxemburg Strasse
East of upper Friedrichstrasse and Northwest of Alexanderplatz you find arguably Berlin's most authentic and most exciting shopping area at the moment. Close to one of the oldest (of the still existing) parts of town near Hackescher Markt these streets offer many small and funky boutiques and other interesting stores. Alternating with many cafe's and bars for your break from shopping. Still a lot to discover! In recent years, the number of  (flagship) stores of global fashion brands ( Acne Jeans, Fillipa K, A.P.C., Adidas Originals, Hugo, Boss Orange etc.) has been growing in that area, too. For lovers of second hand jewellery, try Oliver Rheinfrank at 44 Linienstrasse - beautiful stuff in a range of styles and prices. And still to be discovered by travellers is Rosa-Luxemburg Strasse - the last street before Alexander Platz, and the newest street to develop with independent boutiques, alternative flavour, and awesome eating places!  Its the home of Dolores, Susuru, Cash, Blush and Redspective.  Rosa-Luxemburg Strasse leads to the stunning Volksbühne (The Peoples Stage) and Babylon Kino (international arthouse cinema).  Everywhere you can witness Berlin's ever-so-unique understatement-scruffy chiq! Don´t forget to wear your biggest sunglasses with your dirtiest pair of jeans! Check the courtyards as well.

North of Torstraße Area around Kastanienallee
A number of new stores have come up in this area, most of them presenting their own designer brand. That inbcludes for example Thatchers or the latest opening INAT on Schwedter Strasse 22 (sidestreet between Kastanienallee and Choriner Strasse). INAT differs from other Berlin based designer labels, as their fashion uses high quality fabrics to create a simplistic and elegant collection for women that offers many possibilities to combine various outfits. The shop has no ordinary shop entrance. You have to enter through the general entrance of the building.

Department Stores

KaDeWe
No visit is complete without the KaDeWe, the biggest department store on the European continent. It has the world´s best and biggest food hall covering the entire 6th floor - a must see. You find it beside U Wittenbergplatz. Top labels like Louis Vuitton, Chanel, Dior have their home here (only place to buy Dior Homme clothes and shoes in Germany in a Dior shop), but also many other less pricey labels of course. If you like china and everything around the kitchen, KaDeWe is your Mecca with a vast selection. The entire house has been refurbished. The renovations were completed in 2007 for its 100th birthday.

Galeries Lafayette Berlin
The French department store on Friedrichstrasse (U Französische Straße). Here you will find fashion and fine food in a glass palace. Fashion is more interesting for the ladies (2 Floors).

Galeria Kaufhof Alexanderplatz
Recently totally redone, this is a very nice and big department store, but with less of the real up-up-scale top brands like at the other stores mentioned, so more for the ordinary shopping. The food hall is also really very nice here. You find it on Alexanderplatz.