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"Ugg" is a generic name for a sheepskin boot.
To discern whether you are buying an Australian article please note that all genuine Australian Ugg boots carry the "Australian Made" green triangle kangaroo logo/trademark which is licensed exclusively to Australian made products. The UGG® Australia brand sounds local but is in fact an American company which makes its boots in China. Look for the SEW IN LABEL saying "Made in Australia" and "Genuine Sheepskin".
Another consideration is whether you are purchasing genuine sheepskin or a synthetic product. Fake sheepskin will have a knitted backing.
Over the years many travellers on the Sydney Forum have recommended the following brands/places to buy :
Ugg Australian Made Since 1974, 140 George St, directly underneath the Museum of Contemporary Art
Blue Mountains Uggboots, corner Everton Rd and Great Western Highway, Faulconbridge NSW Australia
Golden Fleece Sheepskin (Factory outlet in Petersham)Clobber Australia Pty. Ltd. at Fairymeadow
Less expensive synthetic Ugg boots will be available at markets - such as Paddys in the Haymarket/Chinatown area. Please check whether they are sheepskin or synthetic prior to purchasing.
Tasmania supplies 80% of the lamb and sheepskins used to make Australian Ugg Boots. Ugg boots are available in the following outlets in Tasmania:
Country Leather at 108 Elizabeth Street in Hobart
The Sheeps Back at 53 George Street in Launceston
Whooga Uggs wholesale outlet at 230 Mount Street in Burnie
Ug Australian Made Since 1974, 3171 Surfers Paradise BLVD and 36 Orchid Avenue
Ugg Australian Made Since 1974 FACTORY: You can actually see where these genuine Uggs are made. Located 23-25 Christine Avenue on the Gold Coast