We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
Want the lowest hotel prices? You're in the right place. We check 200+ sites for you.

The Pepsi Trocadero

Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Get directions
Address: Coventry St. | Piccadilly Circus, London W1D 7DH, England
Phone Number:

TripAdvisor Reviewer Highlights

Read all 118 reviews
Visitor rating
  • 3
  • 3
    Very good
  • 9
  • 16
  • 57
Oh dear!

The Trocadero used to be a great place. Great location with great shops, boutiques and stalls and open 'til silly o'clock. Sadly, over the years it has slowly (and surprisingly... read more

2 of 5 bubblesReviewed 20 November 2014
Blackpool, United Kingdom
Add Photo Write a Review

118 Reviews from our TripAdvisor Community

Traveller rating
Traveller type
Time of year
  • More
Showing 88: English reviews
London, United Kingdom
1 review
1 of 5 bubbles Reviewed 3 weeks ago via mobile

The staff is extremely rude. I was rudely told "there is a 10£ charge to look around the shop" by the attendant next to the hats. Will suggest anyone who visits do not go to this shop.

Thank killwhoopa
Frankfurt, Germany
Level Contributor
376 reviews
156 attraction reviews
common_n_attraction_reviews_1bd8 96 helpful votes
4 of 5 bubbles Reviewed 6 December 2016 via mobile

Arcades, more arcades and even more. This is a kid's paradise for the younger and the older ones (and even the very grown up kids ;)

Thank Fabian K
Level Contributor
36 reviews
14 attraction reviews
common_n_attraction_reviews_1bd8 31 helpful votes
1 of 5 bubbles Reviewed 15 August 2016

We used to love going inside the Trocadero, get a few goodies, from the Anime shop to the other little boutiques and the gaming arcade. It was a shame to see that it is shut and the only things opened are the tourist trap souvenir shops along the passage....

5 Thank MiguelinaMishina
Bristol, United Kingdom
Level Contributor
10 reviews
4 attraction reviews
common_n_attraction_reviews_1bd8 10 helpful votes
1 of 5 bubbles Reviewed 30 October 2015

There are a few small tourist shops still open in the entrance passage but the main event is now shut. Don't make a special journey unless you wanted to go to one of the 8 or so small stores that are there. Lots of other great things to see in London!!!

4 Thank Krissie O
Huntingdon, United Kingdom
1 review
1 of 5 bubbles Reviewed 22 September 2015

I used to go here a lot a few years ago, loving every second there in the arcades and watching movies at the cinema. It was like paradise, so much that I visited with my whole family for my birthday and it was a great time. Years passed, and it was expensive and physically exhausting to get on a train... More 

Thank Kai D
London, United Kingdom
Level Contributor
30 reviews
common_n_attraction_reviews_1bd8 45 helpful votes
1 of 5 bubbles Reviewed 16 February 2015

I took my 6 year old son to visit the trocadero as it was a place I spent many a day enjoying the games and rides of segaworld and the various arcades and shops but when I walked in the main entrance I was shocked. Apart from a coffee shop and a generic tourist souvenir shop selling the usual tat... More 

9 Thank Grant t T
Level Contributor
327 reviews
198 attraction reviews
common_n_attraction_reviews_1bd8 72 helpful votes
1 of 5 bubbles Reviewed 24 January 2015

The idea of the Trocadero is to collect both shops, entertainment (gaming halls with arcade machines) and some eateries - the focus has always been on teenagers and when the place has felt like most ok, it has been likened to a large 'bubble gum'! Today, only one big anticlimax left and it contains absolutely NOTHING of interest - not... More 

1 Thank Thomas J
Witney, United Kingdom
Level Contributor
768 reviews
382 attraction reviews
common_n_attraction_reviews_1bd8 251 helpful votes
1 of 5 bubbles Reviewed 5 December 2014

A very disappointing place. It seems to be aimed mainly at the tourist trade, with little to offer in the way of something worth seeing. It is not worth the time going. Surely something better could be done with this site.

3 Thank Andrew C
Blackpool, United Kingdom
Level Contributor
63 reviews
33 attraction reviews
common_n_attraction_reviews_1bd8 104 helpful votes
2 of 5 bubbles Reviewed 20 November 2014

The Trocadero used to be a great place. Great location with great shops, boutiques and stalls and open 'til silly o'clock. Sadly, over the years it has slowly (and surprisingly) declined into the big white elephant that it is today. How can such a great space in such a prime location be mismanaged to the point of extinction? Now only... More 

4 Thank LazyJase
Level Contributor
46 reviews
15 attraction reviews
common_n_attraction_reviews_1bd8 21 helpful votes
3 of 5 bubbles Reviewed 4 November 2014

Only several shops remain open in the main foyer.... Most importantly TOKYO TOYS! I reviewed the trocadero last autumn and it really was the pits :( But something is happening... Hotel?? But yes TOKYO TOYS IS OPEN!! and another anime shop next to it too!! Fingers crossed something good will come of this... Unfortunately RIPLEYS is still there!!

2 Thank TheHaughtons

Travellers who viewed The Pepsi Trocadero also viewed


Been to The Pepsi Trocadero? Share your experiences!

Write a Review Add Photos & Videos

Is This Your TripAdvisor Listing?

Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more.

Claim Your Listing

Questions & Answers

Questions? Get answers from The Pepsi Trocadero staff and past visitors.
Posting guidelines
Typical questions asked:
  • Will you pick up and drop off at my hotel?
  • I have a family of 7. Can your tour accommodate all of us together?
  • How should I dress for this tour?

Staying in Soho

Neighbourhood Profile
The go-to district for a good time in London, Soho hosts a wealth of world-class theatres and a compelling lineup of cafes, restaurants, pubs, bars, and clubs. At Soho's core is London's original Red Light District and the epicenter of the LGBT scene – and thus the city's hottest nightlife. For shopping enthusiasts, Soho is not only the home of London's greatest concentration of boutique shops, but also the most strategic place to set off on a tour of the world's most celebrated department stores. In the southern part of the neighbourhood lies Chinatown, with its multitude of delicious and affordable restaurants. Closer to the Thames, Chinatown's narrow and teeming lantern-lit lanes spill onto the expansive hub of glitzy Leicester Square.
Explore this neighbourhood