The Gran Via is worth a visit, simply to wonder at the magnificent architecture. It's certainly packed with all the great shops and eateries that you'd expect from a main city shopping area, but lots of them are spectacular both inside and out. The Uniqlo store is something to behold!

Very touristy and crowded but right in the middle of Madrid close to everything so it’s a great start. Has lots of shops we all know like Uniqlo, Primark, etc. Lots of restaurants too. Went to one of the hotels there with a rooftop bar and it definitely has a great view. This area is like a mix of Times Square and Bond Street in London cause the buildings here kept their old structure and history. Definitely a must to visit but I won’t spend a full day here. Madrid is so much more better streets than this.

So many beautiful buildings to see here. Endless food and dessert options. I stayed and watched the dancers in the center. At night many of the buildings already have their Christmas decorations up and the Christmas lights are twinkling on the night. Plenty of photo opportunities if you can get one without the crowds.

Gran Via is the shopping street of Madrid. My hotel was here which meant I got to pass this street a lot. There are plenty of stores with beautiful white buildings in the center of the city. I highly recommend taking a stroll down Gran Via.

Gran Via is one of main and longest city streets. It's a classic shopping Avenue with many famous brand shops, however its main feature is its terrific architecture in Baroque, Rococo... So even you're not a shopping freak do take a walk and admire it.