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Officina Profumo-Farmaceutica di Santa Maria Novella

Closed Now: 09:00 - 20:00
Open today: 09:00 - 20:00
Review Highlights
you HAVE to shop here!

When I heard that the products are all made by the nuns, and that it's a very old perfumery, I had... read more

Reviewed 4 days ago
los angeles
So happy to have found this extraordinary store!

We had not seen this in our guide book and only found it on the recommendation of a bartender whose... read more

Reviewed 4 days ago
Elizabeth G
Doylestown, Pennsylvania
Read all 1,188 reviews
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Traveller Overview
  • Excellent68%
  • Very good24%
  • Average5%
  • Poor2%
  • Terrible1%
Travellers talk about
“oldest pharmacy”(11 reviews)
“perfume shop”(8 reviews)
“skin care”(7 reviews)
Started in the 16th century by Dominican friars, this is more like a museum than a perfume shop since it stocks an awesome range of perfumes, herbal elixirs and soaps based on, of all things, vinegar.
Closed Now
Hours Today: 09:00 - 20:00
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Suggested duration: 1-2 hours
Via della Scala 16, 50123, Florence, Italy
Santa Maria Novella
+39 055 216276
Top Selling Tours & Activities in and around Florence
Reviews (1,188)
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All reviewsoldest pharmacyperfume shopskin careworking pharmacylotions and potionsroom scentsamazing productsworth a visitstep back in timebuy somethingbeautiful buildinginteresting historyfarmaciapotpourrigiftsperfumerycolognes
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1 - 10 of 443 reviews
Reviewed 4 days ago

When I heard that the products are all made by the nuns, and that it's a very old perfumery, I had to add it to the list. Let's just say that mom and I stocked up! I got the most amazing perfume called Angels di...More

Thank mermaid007
Reviewed 4 days ago

We had not seen this in our guide book and only found it on the recommendation of a bartender whose English sent us in search of a pharmacy near the train station in order to purchase an ingredient in a cocktail we loved. The Elisir...More

Thank Elizabeth G
Reviewed 2 weeks ago

This is a must see when in Florence. My husband and 18 year old son loved it equally as much as I did. This is the oldest Pharmaca in the world and most of their recipes have not changed. Make sure you buy the mints...More

1  Thank momskiseattle
Reviewed 2 weeks ago via mobile

We have been here and bought things before and visited again today. It is an extraordinary hidden gem. Not only does it preserve an historic parfumerie, but it has a coffee/tea place and a range of their own products. These are not inexpensive but are...More

Thank Iain T
Reviewed 2 weeks ago

A bit like travelling back in time, with the ancient display decorations and the building itself. We came out with a body lotion gift that conveyed at the same time Florence, history and practicality. One of us was allergic to certain perfumes so could only...More

Thank VoyagerAimerSourire
Reviewed 3 weeks ago via mobile

Looks like a museum, is still a working pharmacy that sells products made with their own recipes like soaps, facial creams, perfumes, shampoos and home fragrances. The packaging looks lovely and their products would make a nice souvenir for anyone. But you can also sneak...More

Thank Jaimy v
Reviewed 7 August 2018

Started in 1612 this perfumery/pharmacy has been creating medicine and scents to heal the sick, beautify the skin and anoint the body. The products are expensive, but you can wander around looking at the small museum of artifacts, sampling the scents and pastilles and seeing...More

1  Thank daanddo
Reviewed 1 August 2018 via mobile

If you’re looking for a eye catcher and a insight into the old Florence this is the address to go to. The inside is stunning and the old structure/ interior of this perfumery/ pharmacy is unbelievable. You can smell it as soon as you enter....More

Thank Antonio A
Reviewed 29 July 2018

This is one of the oldest continually operating perfumeries in the world. The building is elegant with the individual rooms featuring different product lines developed over centuries. The elegant assistants all have perfect skin a testament to the effectiveness of the products. There are soaps...More

1  Thank Victoria L
Reviewed 24 July 2018 via mobile

This place is more like a museum than a pharmacy and definitely worth a visit even if you don’t need extracts, perfume, or soap-but don’t be surprised if you find you DO need them after you get inside.

Thank KeytonM
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Santa Maria Novella
Santa Maria Novella train station welcomes the
majority of the people arriving in Florence, which
might explain the hectic pace. Commuters and tourists
come across the constant hustle and bustle of the
station before exiting, taking a few steps and
stopping amazed in Piazza di Santa Maria Novella. It
is impossible not to admire the the square, housing
one of the most charming basilicas in Florence. The
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Questions & Answers
Ask a question
14 December 2017|
AnswerShow all 2 answers
Response from OPFSMN1612 | Property representative |
We didn't sell Artiglio del Diavolo in the US. You can find this products only in Europe.
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29 August 2017|
AnswerShow all 2 answers
Response from OPFSMN1612 | Property representative |
Hello thedoglad, Thank you for this wonderful comment, there is no greater satisfaction for us than to hear such beautiful words. We are delighted that our business that we carry with passion for many years is appreciated... More
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