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Address: Willie Creek Rd, Broome, Western Australia 6725, Australia
Phone Number: +61 8 9192 0000
Recommended length of visit: 2-3 hours

Discover how the rare and beautiful Australian South Sea Cultured Pearl is...

Discover how the rare and beautiful Australian South Sea Cultured Pearl is produced at the Willie Creek Pearl Farm. Our knowledgeable guides will reveal the intricate processes of today’s modern cultured pearling industry – from the seeding of an oyster to the harvesting and grading of a pearl, right through to the final stunning product on display in the showroom.

The Willie Creek Pearl Farm Tour is Western Australia's most awarded tour and welcomes many thousands of visitors each year. Located 38km out of Broome, Western Australia, Willie Creek Pearl Farm is a destination worth visiting.

In 2010, Willie Creek Pearls won the coveted Sir David Brand Award for Tourism for the second time recognising outstanding achievement in the Western Australian Tourism industry.

Transport to Willie Creek Pearl Farm is available by coach with bus pickup from accommodation, self-drive, helicopter or our newest addition, the boat cruise transfer. A sightseeing tour like no other, book your spot today!

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TripAdvisor Reviewer Highlights

Read all 833 reviews
Visitor rating
  • 489
  • 248
    Very good
  • 65
  • 14
  • 7
very interesting

The whole experience was good except we chose to drive out there and it is not for the faint hearted but worth the trip

4 of 5 bubblesReviewed 4 days ago
Lyndall W

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833 Reviews from our TripAdvisor Community

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Showing 823: English reviews
Level Contributor
13 reviews
7 attraction reviews
common_n_attraction_reviews_1bd8 5 helpful votes
4 of 5 bubbles Reviewed 4 days ago NEW

The whole experience was good except we chose to drive out there and it is not for the faint hearted but worth the trip

Thank Lyndall W
Western Australia, Australia
Level Contributor
3 reviews
4 of 5 bubbles Reviewed 4 days ago NEW

I recommend doing this one over the 'pearl luggers tour', both run by the same people. It took 25 mins drive from cable beach club rather than the recommended hour, but we had pretty good weather.

Thank 1TWS1
A TripAdvisor Member
5 of 5 bubbles Reviewed 5 days ago NEW via mobile

My mum and I thoroughly enjoyed the whole experience. The bus driver Des, provided an incredibly informative ride to the Pearl farm. We really enjoyed the whole experience including Megan who ran a hands on pearl information session and provided the narrative for the boat ride. Of course there is a shop but there was no pressure to buy. Really... More 

Thank A TripAdvisor Member
Level Contributor
7 reviews
3 attraction reviews
common_n_attraction_reviews_1bd8 2 helpful votes
2 of 5 bubbles Reviewed 1 week ago

I was traveling with my elderly mother so after traveling 20 minutes on a bumpy dirt road and then being diverted to another even rougher road she wanted to turn back because the sign recommended a 4 wheel drive. Also we weren't supposed to take our hire car down dirt tracks. So I was very disappointed that we weren't alerted... More 

Thank Zita P
WillieCreekPearls, Public Relations Manager at Willie Creek Pearl Farm, responded to this review

Hello Zita P Thank you for your recent review. I was disappointed to hear of your recent experience. In order for us to better understand your situation can we ask that you kindly please contact our Tour Desk on Tel (08) 9192 0000. The Willie Creek road condition changes regularly and therefore every self-drive booking is provided with up to... More 

Maitland, Australia
Level Contributor
90 reviews
58 attraction reviews
common_n_attraction_reviews_1bd8 17 helpful votes
4 of 5 bubbles Reviewed 2 weeks ago

We decided to drive and because of Full Moon tides got diverted along a farm track (no problems for larger or 4wd vehicle) You must do a tour which was very good. Our lunch of local seafood including Pearl Meat was excellent. Friendly and knowledgeable staff (our guide a local lady from Beagle Bay was very good) but there is... More 

Thank Mike A
Greater Melbourne, Australia
Level Contributor
8 reviews
3 attraction reviews
common_n_attraction_reviews_1bd8 2 helpful votes
5 of 5 bubbles Reviewed 2 weeks ago

A must see from the air, highly recommend taking a helicopter there and bac, have down this a couple of times and the views are spectacular. A great place to learn all about pearl farming and how it's done. Also for the girls very reasonably priced pearls for sale in their showroom. Worth the trip especially by helicopter.the trip on... More 

Thank Urlulubell
Perth, Australia
Level Contributor
7 reviews
4 attraction reviews
5 of 5 bubbles Reviewed 3 weeks ago via mobile

My sister and I booked the last tour of the day, of which we were were the only ones. We were so warmly welcomed, as if we were the first tour group of the day, such lovely customer service!!! A lovely lady named Megan held the information session about the production of Pearls, she made a very informative and enjoyable... More 

Thank Naomi_CB
Wodonga, Australia
Level Contributor
4 reviews
4 attraction reviews
5 of 5 bubbles Reviewed 3 weeks ago

Great day. !! Very much enjoyed the tour, and boat trip. Great Lunch. Bought several Pearl necklaces. Went on Copter ride which was great, and saw Coast around the farm.

Thank sgwhelan
Level Contributor
5 reviews
4 attraction reviews
5 of 5 bubbles Reviewed 3 weeks ago via mobile

Willie Creek was beautiful. The contrast of colours was amazing. The tour itself was interesting and fun. The guide Chris was a wealth of knowledge and answered all of our questions. I got to harvest a pearl which was quite an experience. They have pearl meat to try on the menu, we did and it was yummy. Definitely worth the... More 

Thank Kristianne80
Sydney, Australia
Level Contributor
8 reviews
4 attraction reviews
common_n_attraction_reviews_1bd8 1 helpful vote
4 of 5 bubbles Reviewed 4 weeks ago

Everything you want to know about pearl farming! The visit was well worth it if you want to learn the nitty-gritty of pearl culture, the oysters, the seeding, the oyster beds and the very instructive introduction to the topic by the host. Plenty of pearl choices to buy.

Thank AB30002016

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Typical questions asked:
  • Will you pick up and drop off at my hotel?
  • I have a family of 7. Can your tour accommodate all of us together?
  • How should I dress for this tour?