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Gwanhun-dong, Jongno-gu, Seoul, South Korea
Review Highlights
Just alright - check it out if you're in Insadong

About halfway through Insadong there's this little mall. The whole area is mostly about arts and... read more

Reviewed yesterday
Lucerne, Switzerland
Repeated visits.. don't miss the small parts

Basement - activity area where you can make stuffs to bring home as souvenirs. The activities... read more

Reviewed 5 days ago
Singapore, Singapore
via mobile
Read all 319 reviews
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  • Excellent23%
  • Very good48%
  • Average23%
  • Poor4%
  • Terrible0%
Travellers talk about
“unique items” (6 reviews)
“cute things” (4 reviews)
“themed cafe” (3 reviews)
Gwanhun-dong, Jongno-gu, Seoul, South Korea
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Reviews (319)
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1 - 10 of 319 reviews

Reviewed yesterday

About halfway through Insadong there's this little mall. The whole area is mostly about arts and crafts, and some good little restaurants. And so is this mall: most shops are selling arts and crafts. A few stalls sell some food and drinks (like poo-poo shaped...More

Thank Bandit-One
Reviewed 5 days ago via mobile

Basement - activity area where you can make stuffs to bring home as souvenirs. The activities differ but here are usually some for children and some for couples and families. Tax refund is here too... Sides and back - food, food, and more food. There...More

Thank tanchinhui
Reviewed 3 weeks ago

great place to visit, take some pictures and spend some money. some unique items by wonderful designers.

Thank JoNavigates
Reviewed 4 weeks ago via mobile

I have been here before in 2006 and the place it very much the same. I enjoy taking photos here and there are many shops run by local artists selling their handy crafts. Time easily fly when walking around here and I enjoyed a coffee...More

Thank iristaletta
Reviewed 19 April 2017

Looking for some original artwork in Seoul? This the perfect place! Lots of interesting shops. Muti-levels of shopping. It's worth a look!

Thank mikeadey72
Reviewed 31 March 2017 via mobile

It's a charming building with many small stores, selling unique goods, supporting local artists. Worth the visit. The view at night is prettier and has a good vibe.

Thank Carol T
Reviewed 28 March 2017 via mobile

I like the way they they arrange the shops. It is a tax free shops. The shopping was good but a little expensive otherwise I like the place specially on the last floor wear you can write love note.

Thank monaalyahmadi
Reviewed 11 March 2017 via mobile

Nothing much interesting, but it is still a great experience to visit the place. Building without a stair.

Thank yuseri
Reviewed 14 February 2017

I went to Ssamji-gil after Korean tea and desserts in the same street in Insadong. I like shopping at Ssamji-gil because they have Choo Choo Cat things. Other shops sell cute and trendy things. Recommended!

Thank Quack H
Reviewed 13 February 2017 via mobile

This is a small mall located in Insadong. The shops are selling locally made handicrafts. The prices are a bit high but many of the products are handmade locally. It is a nice place to walk around and explore.

Thank Phi S
Nestled between Jongno and Samcheongdong, this small
neighborhood offers a crash course in various aspects
of Korean culture. Rows of shops display traditional
Korean goods such as pottery and earthenware, crafts,
fans, and more, making it a popular spot for souvenir
shopping. The Ssamziegil shopping complex in
particular has become a local institution for its
unique spiral layout and the many boutique shops
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