We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.

Smokey Bear Museum and Gift Shop

Highway 380, NM Highways 48 & 246, Capitan, NM
+1 575-354-2748
Review Highlights
Fun time with Smokey

The Smokey Bear Museum is nicely done. If you're in the area, it's certainly worth a stop. The... read more

Reviewed 1 week ago
Lubbock, Texas
ol' Smokey

My kids really didn't know much about smokey before, now they love him, this is a great little... read more

Reviewed 2 weeks ago
John S
North Richland Hills, Texas
Read all 75 reviews
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
  • Excellent44%
  • Very good36%
  • Average14%
  • Poor2%
  • Terrible4%
Travellers talk about
“forest fires” (10 reviews)
“for sale” (11 reviews)
Highway 380, NM Highways 48 & 246, Capitan, NM
+1 575-354-2748
Write a Review
Reviews (75)
Traveller rating
Traveller type
Time of year

1 - 10 of 75 reviews

Reviewed 1 week ago

The Smokey Bear Museum is nicely done. If you're in the area, it's certainly worth a stop. The original Smokey is buried there. The museum is an interesting history into one of the most iconic advertising efforts ever. The nature walk is nice too. The...More

Thank travelinggal1313
Reviewed 2 weeks ago

My kids really didn't know much about smokey before, now they love him, this is a great little museum and all the kids loved it, price of admin is dirt cheap $2 and $1 and staff was Great!

Thank John S
Reviewed 3 weeks ago

First, I want to correct those reviews that are calling Smokey THE bear- his name is and always has been Smokey Bear- do people call you George THE Smith? Of course not! Second, I have been visiting this place since I was a child(many moons...More

Thank April H
Reviewed 31 May 2017

IF, oh yes, the 'BIG IF, but IF you have the time and IF you have the interest in Smokey The Bear, then this is a most worthwhile trip out of Ruidoso, New Mexico, or however you choose to approach the tiny village of Capitan,...More

1  Thank kanbaatar
Reviewed 3 May 2017

This is a small gift shop next to the Smokey The Bear Park. You go in after visiting the park. It has limited things for sale. The lady working there is nice.

Thank Peas2013
Reviewed 18 March 2017 via mobile

We learned a lot and it was fun for the kids to see Smokey's grave and then get a treat at the gift shop!

Thank Kasaroo82
Reviewed 4 March 2017

There is a museum that goes along with this gift shop. There is also a laundry mat across the street. We did our laundry and stumbled across the Smokey Bear museum which we enjoy going through.

Thank Sheila D
Reviewed 30 November 2016

We stopped in looked through the vast array of memorabilia. We were sad that the t-shirts we wanted to buy were not in stock in our sizes - we were told by the very friendly sales clerk that they were on back-order. It's a nice...More

Thank NevelsPost
Reviewed 6 November 2016

If you grew up loving Smokey Bear, then this is the place to visit! If you are a collector, wanna-be forest ranger, a cub scout, or just into Smokey Bear, you need to see this place. Everything you can imagine to do with Smokey Bear!...More

Thank scooter69s
Reviewed 22 October 2016

That Smokey The Bear was more than a cartoon. I learned a lot about the poor little guy here. The museum and grounds were well kept, informative and relaxing. I strongly suggest stopping there if you are in the area.

Thank Tygerswyldrose
Nearby Restaurants
Oso Grill
60 reviews
.03 miles away
The Dolan House
56 reviews
9.76 miles away
Flying J Ranch Chuckwagon Supper and Western Entertainment
113 reviews
10.67 miles away
Renee's Real Food
52 reviews
.44 miles away
Nearby Attractions
Smokey Bear Historical Park
116 reviews
.06 miles away
Fort Stanton Museum
71 reviews
4.44 miles away
Lincoln State Monument
178 reviews
9.76 miles away
Ruidoso Winter Park
95 reviews
12.03 miles away
Ask a question
Questions & Answers
10 June 2017|
Response from Sheila D | Reviewed this property |
I went to a search engine and put in smokey bear New Mexico and the museum came up. It says they are open daily.