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Belowzero Ice Bar

31-33 Heddon Street, London W1B 4BN, England
+44 20 7478 8910
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  • Excellent43%
  • Very good34%
  • Average15%
  • Poor5%
  • Terrible3%
Travellers talk about
“steak” (44 reviews)
“ice sculptures” (361 reviews)
Open Now
14:00 - 22:15 Hours
Bar, British, Vegetarian Friendly, Gluten Free Options
££ - £££
31-33 Heddon Street, London W1B 4BN, England
All Details
Write a ReviewReviews (2,960)
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21 - 30 of 2,775 reviews

Reviewed 4 weeks ago via mobile

Went there on Sunday evening with my boyfriend. Staff was helpful and we were able to change our booking time the last minute. It is impressive but really small. You get 40mins slot which is too long as the space is too small. Drinks were...More

Date of visit: November 2018
1  Thank Rusnė P
Reviewed 4 weeks ago

We have come here 3 years running ( 1 visit per year ) we absolutely love it. We like to be regular to be able to see the different designs. We didn’t realise the skill involved in this quirky form of entertainment until we saw...More

Date of visit: November 2018
Thank lindkaa
Reviewed 4 weeks ago via mobile

Visited this bar while staying in London .. was a good but cold experience .. cocktails are average not amazing but the ice bar it’s self if quite nice.

Date of visit: November 2018
Thank shimykaw
BelowZeroLondon, Public Relations Manager at Belowzero Ice Bar, responded to this reviewResponded 4 weeks ago

Many thanks indeed for taking the time to leave us your feedback, and we're glad you enjoyed the visit. Perhaps we might see you again when we launch our next ice theme, currently planned for May 2019! Thanks again Team Belowzero

Reviewed 4 weeks ago via mobile

I visited the Ice Bar before and thoroughly enjoyed the experience. I visited last night and the cocktails were awful along with being crammed with too many people and people that thought they were at a rave! Such a shame!More

Date of visit: November 2018
Thank Minwin36
BelowZeroLondon, Public Relations Manager at Belowzero Ice Bar, responded to this reviewResponded 4 weeks ago

We're very sorry you didn't enjoy your latest visit as much as your original one. You haven't said when you visited, but if if was recently it would appear you visited on a busy night during what is traditionally one of our busiest times of...More

Reviewed 5 weeks ago

Booked a restaurant meal followed by ice bar session. The restaurant is a pleasant environment and they serve decent food and wine with attentive service. However, rather than letting us finish the wine and move to the ice bar in our own time, they kept...More

Date of visit: November 2018
1  Thank Scenic67343499204
BelowZeroLondon, Public Relations Manager at Belowzero Ice Bar, responded to this reviewResponded 4 weeks ago

Hi there Thanks indeed for taking the time to leave your feedback for us. There's a couple of points we wanted to make sure to clarify for you about the reason we do certain things the way we do First, we absolutely weren't hassling you...More

Reviewed 9 November 2018 via mobile

The venues warm bar is stunning having been redone! Ice bar is definitely something you must try at least once, you will love it. I would recommend this place to friends wanting something unique and different. I’ll visit again in the very near future :)

Date of visit: November 2018
Thank Escape108919
BelowZeroLondon, Public Relations Manager at Belowzero Ice Bar, responded to this reviewResponded 12 November 2018

Many thanks indeed for the great feedback, and we do hope to see you again soon!

Reviewed 7 November 2018 via mobile

Found this place easily from Oxford Circus , walking along Regent St . Bought our tickets for the Icebar online and picked a 40 min session which includes a drink and cape for £13.50. Good to go in the afternoon as it was Happy Hour...More

Date of visit: November 2018
Thank Trinnyessex
Reviewed 7 November 2018 via mobile

This is the second time I’ve been to the Ice Bar. However the last time I went, was about 8/10 years ago. It’s not the cheapest thing to do and it is a novelty but it’s good fun and an experience. We went on a...More

Date of visit: November 2018
Thank Slinkywhite
Reviewed 6 November 2018 via mobile

I have been wanting to visit here for years and decided for my 30th I would do it. I visited with my mum and aunt who are of the slightly older generation and one of the group had a walking frame. The staff were very...More

Date of visit: August 2018
Thank ldscoller
Reviewed 6 November 2018

I went with a group of girlfriends and it was great fun but it’s not cheap and we only stayed for half of our allotted 40 minutes because we didn’t find the “thermal capes” very effective against the cold.

Date of visit: October 2018
Thank Leila62
Set beside some of London's best parks and home to
world-class galleries, luxurious hotels, and famed
thoroughfares, the ultra upscale Mayfair is one of
London's most exclusive haunts. Here the shopping is
haute, the dining is exquisite, and the nightlife is
vibrant. A casual stroll through the area’s chic
streets will reveal that Michelin stars and
chauffeured cars are practically the norm here. Even
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Ask a question
Questions & Answers
2 December 2018|
AnswerShow all 7 answers
Response from BelowZeroLondon | Property representative |
Hi there. Thanks to everyone for all the answers here. Yes, it is absolutely fine to take a handbag inside the Ice Bar. As noted we do have a cloakroom for other items, although we are not able to handle luggage
Marg T
23 August 2018|
AnswerShow all 6 answers
Response from ren64 | Reviewed this property |
Hi, its just really cold in the bar, its like going out on an extremely cold day, if you can do that you should be ok in the bar
7 August 2018|
AnswerShow all 13 answers
Response from Alan D | Reviewed this property |
Yeah its fine i wore a t shirt and shorts. As someone has said you get a thermal cape (with attached gloves). Plus its limited to 40 mins so should he bearable for most people.
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Restaurant Details

Rating summary
  • Food
  • Value
Dinner, After-hours, Drinks
Restaurant features
Reservations, Seating, Waitstaff, Wheelchair Accessible, Serves Alcohol, Full Bar
Good for
Groups, Special Occasion Dining, Bar Scene
Open Hours
12:30 - 21:30
14:45 - 21:30
14:00 - 22:15
14:00 - 22:15
14:00 - 22:15
14:00 - 23:45
11:00 - 00:30
Location and Contact Information
  • Address: 31-33 Heddon Street, London W1B 4BN, England
  • Location: Europe  >  United Kingdom (UK)  >  England  >  London>  > Mayfair
  • Neighbourhood: Mayfair
  • Phone Number: +44 20 7478 8910
  • E-mail
Belowzero Ice Bar the UK’s only permanent ice bar, keeping things a fun and frosty -5°C in Central London all year around. No two ice bar themes are ever the same, and their crack team of ice artists, designers and mixologists create an entirely new concept for the bar every year. You can also enjoy a fantastic range of seasonal dishes or one of their signature cocktails inside their (warm) restaurant or cocktail bar alongside your Ice Bar experience.
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