To be honest - I would have never chosen this area. It seems too commercialized. I am going with someone who researched the area and convinced me that this was a good choice. I like swaying palms...mexican music...like you get on the west coast in Puerto Vallarta..Bucerias area.
I realize Cancun is probably more international - I want to know what all of you Cancun junkies like about this area and why you keep coming back and if you have experienced other parts of Mexico.