This is more of a statement than a question but I'm hoping it might help someone in 2013. I wasn't sure whether to book early, about 2-3 months before or at the last minute. I booked on 25th October. They'd had a promotion a few days earlier offering £30 off and I almost buckled and booked but something told me it was going to go even cheaper. It did, just 2 days later, the price dropped by about £500 to just over £1k for 1 adult, 1 child for 3 nights full board from Manchester on 9th Dec. i got impatient and booked....happy with that price but wondering if i'd leapt too soon. I have checked several times and it has steadily increased since then...to book today (with less than 2 weeks to go) the exact same holiday would cost £250 more. My advice would therefore be to wait until end of October provided you are not set on a particular hotel, flight.