Coast Hoteliers Turn to Internet to Boost Bed Occupancy
"Mombasa and Coast Tourist Association has also learnt that TripAdvisor- a website that helps users in putting together travel information, posting reviews and opinions of travel-related content and engaging in interactive travel forums- announced results of its social media survey from 1700 respondents. The results show that 76 percent of the respondents use the internet for travel. Additionally, 42% of the respondents said that they use social media networks to aid them in planning their travel. 40% of the respondents use the social media to find their travel inspiration. "