Let's start with food. The breakfast buffet, which is 15 pounds for adults (kids, even our 15-year-old, eat free) or included when you stay in an executive level room (more on that later) is worth every pence. Let me just list some of the delicious, fresh, unprocessed food served each morning... carmelized pear and fudge yogurt, bread, croissants, broiled tomatoes, hash browns, ham, sausage, beans, a variety of cheese and meats, ripe fruits (sweeter than anything I've tasted back home), dried fruits, apple-rhubarb juice, cereals, granola, coffee, tea, etc. It's all served with an understated, engaged and friendly manner by staff in an elegant environment with upscale flooring, furniture and fixtures.
Now to the rooms... we stayed two times in July for four days each. The first room was two double beds on the sixth floor with a lovely vaulted ceiling and a view of a historic stone church. The beds were comfy. The bathroom and room were stylish and spotless. The only drawback was the lack of drawers to stow away clothing. But the closet was fully stocked with 20 or so hangers, so we were able to stay organized. Everything seemed fairly recently updated.
The second stay was in an executive level room with a king bed. A rollaway was brought up for our daughter and it was a full-sized bed, so she was very comfortable. A staff member came up our first night and made it up for her, which was so helpful. We also met the general manager of the hotel in the hallway with some other managers and they all took an interest in our comfort. The stay in the exec level included access to the executive club on the first floor. It was open most of the day and included morning breakfast and evening snacks and drinks. It was such a nice presentation, we found ourselves scheduling a break around 6 p.m. from sightseeing to partake. The club also has public computers, a DVD library and large screen televisions.
The exec level room faced Cromwell Road, which is quite busy, but we weren't bothered at all with noise when the windows were closed.
There were a couple of negatives... On our first four-day stay, our room had not been serviced for two days. We called housekeeping and someone was there to rectify the situation quickly. It was a minor annoyance and certainly didn't ruin our stay. Also, just be aware that if you're planning to go to Paris on the Eurostar as we did for a few days and want to store your luggage at the hotel, the room is quite small and they may turn you away. We ended up only being able to store one of our bags.
We tried the hotel's Asian restaurant one night. I ordered a broiled fish dish with fresh ginger and rice, which was excellent. My daughter ordered a salad of some type, took one bite and deemed it gross. My husband also tried it (and he has a much higher tolerance for unfamiliar dishes) and couldn't eat it. So that was our only meal there. We ate much more frequently across the street at Ask Italian, where everything tasted great and was pretty affordable.
The location was great... near the Natural History Museum, the Victory and Albert, Hyde Park, Kensington Palace and the Gloucester tube station. Be aware that the Piccadilly line, which you travel from Heathrow Airport to the hotel, is closed at the Gloucester station. So plan to change at another station for the District/Circle line. We ordered Oyster cards online in advance that we used to ride the Underground trains.
I've traveled to London many times in the past 30 years and this is the best blend of accommodations, amenities, location, price and service.