We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
The latest reviews. The lowest prices. The perfect place to shop for hotels.

“It does what it says - Ace!”

Best prices for -
Check In dd/mm/yyyy Check Out dd/mm/yyyy
Prices are for 1 room, 2 adults
Show Prices
Compare best prices from top travel sites
and 13 more sites!
Ace Hotel London Shoreditch
Ranked #331 of 1,063 Hotels in London
Lancashire, England
Level Contributor
56 reviews
12 hotel reviews
common_n_hotel_reviews_1bd8 26 helpful votes
“It does what it says - Ace!”
Reviewed 13 July 2014

Stayed here previously when under Crowne Plaza ownership and had always liked the location. Now under new ownership this is now an absolute must visit location. The rooms are well appointed and the whole feel the place is a great vibe. DJs regularly playing in the lounge and an overall quite funky atmosphere. On the doorstep of the vibrant Shoreditch area with lots of good local restaurants, bars and clubs. A must try. Ace!!!

  • Stayed March 2014, travelled solo
    • Value
    • Sleep Quality
    • Service
Helpful?
Thank ToffeeDon
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 17 July 2014
Hi ToffeeDon,

Wow five stars! thank you so much for your review, it is fantastic to read that you love the changes that have taken place in the hotel over the 11 months.

It is great to know that people love what we have done as we all love the transformation.
We really hope to see you very soon when you come back down to London.

xoxo

The Ace London Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
Write a Review

967 reviews from our community

Traveller rating
    403
    333
    137
    52
    42
See reviews for
140
278
49
289
Rating summary
  • Location
  • Sleep Quality
  • Rooms
  • Service
  • Value
  • Cleanliness
Traveller tips help you choose the right room.   Room tips (178)
Date | Rating
  • Chinese (Simplified) first
  • Danish first
  • Dutch first
  • English first
  • French first
  • German first
  • Hebrew first
  • Hungarian first
  • Italian first
  • Japanese first
  • Korean first
  • Norwegian first
  • Polish first
  • Portuguese first
  • Russian first
  • Spanish first
  • Swedish first
  • Any
English first
Edinburgh, United Kingdom
Level Contributor
18 reviews
6 hotel reviews
common_n_hotel_reviews_1bd8 4 helpful votes
Reviewed 13 July 2014

A bit different and so very cool -lovely staff and excellent touches in everything this hotel does-a high point was having brunch while a string quartet played in the background-excellent food and a wonderful place to be. Would go back in a minute!

  • Stayed July 2014, travelled with family
    • Value
    • Location
    • Service
Helpful?
1 Thank Clara22_12
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 17 July 2014
Hi Clara22_12,

Thank you so much for your review, we are really please that you enjoyed your stay with us and Brunch in Hoi Polloi is one of Shoreditch's hidden gems!

We hope that you will find time to come back and see us soon.

Thanks again,

The Ace Hotel Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
UK
Level Contributor
314 reviews
127 hotel reviews
common_n_hotel_reviews_1bd8 199 helpful votes
Reviewed 9 July 2014

From start to finish this hotel excelled! Service is phenomenal. I phoned to find out best way to get from waterloo station to the hotel. They took me thru the options and I decided taxi was the best and easiest way whilst carrying luggage. Taxi was booked at a good rate not metered. On arrival the great service continued. Room was of good service with lots of useful touches. Modern trendy bar. Good recommendations for local cheap dinner. Sleep quality good. A lot of big chains could learn from this hotel. Would definitely re book if i need to be in this area of london again.

  • Stayed April 2014, travelled with friends
    • Location
    • Sleep Quality
    • Service
Helpful?
Thank anon19
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 15 July 2014
Hi anon 19,

Thank you so much for your review of the Ace Hotel Shoreditch, wow five stars! we are so chuffed that you gave us 5 out of 5!

The fact that the service was great before you even arrived is fantastic and we are so please to hear this. It is not always easy to get around London so the fact that we have help is FAB! it is also great to hear that you managed to find lots of great places to eat in the area as there are so many amazing places to eat around Shoreditch

Thank you again for your review and we look forward to welcoming you again soon.

xoxo

The Ace London Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
Leuven
Level Contributor
19 reviews
3 hotel reviews
common_n_hotel_reviews_1bd8 12 helpful votes
Reviewed 8 July 2014

They're a bit of an enigma, these ACE Hotels. They select locations in the vibrant, off centre, alternative parts of big cities, absorb it, and pretend to be part of it. Yes, it's "corporate concept". It's marketing. But it's done so well, you can believe it. It feels like ACE belongs there, and ACE Shoreditch is no exception. So you end up in a pretty good hotel, attracting mostly the young and creative, but I"ve seen families and seniors just the same.
It's a great location, unless you insist on the "royal London feel". You get the same qualities as with any 4* hotel, but with a different look 'n feel, and a easy atmosphere. It's all the better for it.

There were construction works while I was staying. And I was only informed about that after I completed the booking. Don't like that. But staff were very friendly to help me out.

Bonus points for a (small) gym but with dumbells up to 40kg.

Room Tip: Turntable in some rooms. Fun, and a decent player, but crappy sound because of the connection with t...
See more room tips
  • Stayed June 2014, travelled on business
    • Sleep Quality
    • Cleanliness
    • Service
Helpful?
Thank JM-Reviewer
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 15 July 2014
Hi JM-Reviewer,

Thank you so much for your recent review of the Ace Hotel Shoreditch, we totally appreciate your honest review but we can assure you that it is very much part of our DNA to be part of the community in all of the cities that we have a property in.

We love to work with the community around us be it being part of the extensive biking community in Shoreditch to the coffee culture that has become such an important part of the area.

We are glad that you enjoyed your stay with us, and apologies for the fact that there was construction taking place. This has now finished and our exciting new events area on the 7th floor is now open.

We really do appreciate you taking the time to write a review of our hotel and we hope that we will see you again soon next time you are in London.

The Ace Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
Berkeley, California
Level Contributor
15 reviews
7 hotel reviews
common_n_hotel_reviews_1bd8 27 helpful votes
Reviewed 7 July 2014

Our family of four spent a week here this summer. We chose the Ace primarily for it's location in Shoreditch. This isn't the typical tourist area - it's not in walking distance to Big Ben or The British Museum. But there is a variety of restaurants and shopping that can't be beat. Liverpool Station is nearby for the Tube, but we used the bus as our primary means of getting around town. Our family is fine with the more urban vibe of the neighborhood and the hotel (some probably won't be). On the weekend the streets and lobby were busy with nightlife. But the sounds did not reach out bedroom on the 4th floor. Staff was very friendly and the hotel is very clean and up-to-date. We booked our room early and paid in advance which locked us in, but also saved us a lot. At about £200 per night for a room with two double beds, we felt we were getting good vale.

  • Stayed June 2014, travelled with family
    • Value
    • Location
    • Service
Helpful?
1 Thank Buechzor
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 15 July 2014
Hi Buechzar,

Thank you so much for your recent review of the Ace Hotel Shoreditch, we are so pleased that you and your family enjoyed your stay with us.

You are so right we are not located in the traditional part of London but we have just as history in the East End of London as there is in the centre, and if you do have a craving to visit Big Ben or the Queen at Buckingham Palace we are located close to the underground which will wizz you into Central London.

We do hope you will be back to London soon and if you do return we hope you will visit us here in Shoreditch.

Thanks again

xoxo

The Ace London Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
Derby, United Kingdom
Level Contributor
4 reviews
3 hotel reviews
common_n_hotel_reviews_1bd8 1 helpful vote
Reviewed 4 July 2014 via mobile

A business trip for one night organised by our supplier.
Great 'fun' room took a little getting used to. A lot of merchandise and price lists in the room added to its quirky nature.
Free wifi, great bed, and fantastic breakfast in a relaxed restaurant.
Staff service level all adds up to 5/5

Stayed July 2014, travelled on business
Helpful?
Thank TC4000
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 15 July 2014
Hi TC4000,

Thank you for your wonderful review we are so proud that you gave us 5 stars, and not only that but you describe us as a great fun hotel, there is no greater compliment than that!

We really hope that you come back soon and enjoy your time with us again

xoxo

The Ace Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
Shanghai, China
Level Contributor
75 reviews
32 hotel reviews
common_n_hotel_reviews_1bd8 48 helpful votes
Reviewed 3 July 2014

We stayed at the ACE for three nights and we enjoyed every minute. We travelled with our 8 month-old daughter and it turned out that the ACE is a perfect place to hand out with a LO. Staff was very helpful, the room clean and spacious. Make sure you book a room on the upper floors and to Shoreditch High Street to have a view. Breakfast is plenty and public transport super-convenient with busses just in front of the hotel. Some of the best small hip stores are just around the corner. Will definitly return.

As there are turntables and guitars in the room, make sure you like music and local brewed beer.

Room Tip: rooms on the Shoreditch Hightstreet side have better view
See more room tips
  • Stayed June 2014, travelled with family
    • Value
    • Location
    • Sleep Quality
    • Rooms
    • Cleanliness
    • Service
Helpful?
1 Thank CYTT
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review, 15 July 2014
Hi CYTT,

Thank you so much for your review we are so pleased that you and your family enjoyed your stay. We love having LO's around the place they are so much fun and always bring a smile to our faces.

We always love to look after families as well as everyone else and kids can often be the toughest guests (there are a few of us parents working here and we know only too well)

We really hope you make it back to London soon and of course back to the Ace!!

xoxo

The Ace London Team
Report response as inappropriate
This response is the subjective opinion of the management representative and not of TripAdvisor LLC
Hotels you might also like...
Travellers also viewed these London hotels
Shoreditch
The Hoxton, Shoreditch
The Hoxton, Shoreditch
#109 of 1,063 in London
4.5 of 5 bubbles 4,493 reviews
Shoreditch
citizenM London Shoreditch
citizenM London Shoreditch
#108 of 1,063 in London
4.5 of 5 bubbles 351 reviews
Shoreditch
M by Montcalm Shoreditch London Tech City
Show Prices
Show Prices
Show Prices
Shoreditch
Courthouse Hotel Shoreditch
Courthouse Hotel Shoreditch
#146 of 1,063 in London
4.5 of 5 bubbles 294 reviews
Shoreditch
Boundary Rooms & Suites
Boundary Rooms & Suites
#619 of 1,063 in London
4.5 of 5 bubbles 144 reviews
Shoreditch
The Z Hotel Shoreditch
The Z Hotel Shoreditch
#304 of 1,063 in London
4.0 of 5 bubbles 527 reviews
Show Prices
Show Prices
Show Prices

Been to Ace Hotel London Shoreditch? Share your experiences!

Write a Review Add Photos & Videos

Additional Information about Ace Hotel London Shoreditch

Property: Ace Hotel London Shoreditch
Address: 100 Shoreditch High Street, London E1 6JQ, England (Formerly Crowne Plaza London Shoreditch)
Region: United Kingdom > England > London > Shoreditch , East End / East London
Amenities:
Bar / Lounge Beverage Selection Business Centre with Internet Access Fitness Centre with Gym / Workout Room Free High Speed Internet ( WiFi ) Pets Allowed ( Dog / Pet Friendly ) Restaurant Room Service Suites Wheelchair access
Hotel Style:
#192 Business Hotel in London
#237 Luxury Hotel in London
#302 Family Hotel in London
#331 Romantic Hotel in London
Price Range (Based on Average Rates): ££
Hotel Class:5 star — Ace Hotel London Shoreditch 5*
Number of rooms: 258
Official Description (provided by the hotel):
Welcome to the Ace Hotel London Shoreditch, a 5 star property in the historic Shoreditch neighbourhood, a hub for galleries, theaters and fashion, home of the Brick Lane market and a canvas for street artists from around the world.It’s a neighborhood with a long history of culture and industry — the first district where plays were performed in London, banned at that time in the center city, and later a center of in textile and furniture manufacture.Today’s Shoreditch is a leader in the arts, design, cuisine, culture and technology — an outpost in the global community of ideas. The design at Ace Hotel London hints at a wide range of influences from UK punk to the bold graphic style of the early 20th century Vorticist movement, to the clean Modernism of the Bauhaus.All rooms have vintage furniture, original artwork, in-room safe and flatscreen TV with Ace video-on-demand and Revo radios with Ace-curated radio stations, plus a well-stocked mini-bar and complimentary WiFI. Some rooms have turntables and a selection of vinyl and acoustic guitars.Easy access to Moorgate, Finsbury Square and Liverpool Street. Destination restaurant Hoi Polloi is by David Waddington and Pablo Flack who are restaurateurs behind Bistrotheque and Shrimpy’s. Gym is open 24 hours; the Hotel also features a Basement Bar with live gigs and DJ sets, a lobby bar, The Bulldog Edition - a coffee shop in partnership with Square Mile Coffee Roasters, an exhibition gallery, on-site juice bar, a flower shop, and 24 hours room service. ... more   less 
Reservation Options:
TripAdvisor is proud to partner with Booking.com, Expedia, Hotels.com, TravelUp, Odigeo, Priceline, Agoda, Traveltool, S.L.U., HotelsClick, Cancelon, Evoline ltd, HotelQuickly and Hotel.de so you can book your Ace Hotel London Shoreditch reservations with confidence. We help millions of travellers each month to find the perfect hotel for both holiday and business trips, always with the best discounts and special offers.
Also Known As:
Crowne Plaza London Shoreditch Hotel London
London Crowne Plaza

Is This Your TripAdvisor Listing?

Own or manage this property? Claim your listing for free to respond to reviews, update your profile and much more.

Claim Your Listing