Don't let the cover pic deter you, the hotel has recently been refurbished into a modern, simplistic style with flashes of bright colour.
Yes the rooms aren't massive and the shower room is particularly clever about it's space saving design but you're in central Paris, you want 4 poster, room service etc. you'll have to fork out much more £££ (or €€€, depending on where you book)
Great location, 5min walk to Arc de triomphe and plenty of Metro stations
TV might not be extensive but you're in Paris, you shouldn't be sat watching the TV!! The same goes for the french speaking reception staff; You're in the French capital, the place is filled with them!!
Can highly recommend Hotel Floridor Etoile, it was clean, bed was comfy, next to no noise (we were on the opposite side to the main street which also mean't there wasn't much of a view but see previous comments for opinion on things like that) and acceptable price for it's location.
Only warning, the reception isn't at street level so steeps stairs up to first floor and breakfast is an option extra; plenty of lovely patisseries in the local area so we didn't get take it
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