After spending 4 months in Morocco, I had invited a friend to come and visit. We booked a room and were very impressed by the friendly service and warm hospitality. The desk was very affable and eager to help out, especially my friend who didn't speak Arabic or French. In addition, the room was comfortable and they provided some bottles of water and fresh fruit every morning of our stay. The sole drawback was a mosque nearby (5am call to prayer was unanticipated) but even this was not a drawback to the exceptional experience at Hotel Central. Go without hesitation!