Hotel Florinda is a very basic hotel in the centre of the Punta Del Este peninsula. The rooms are clean and the people at the reception are friendly and helpful. The young lad at the reception speaks also good English.
We stayed at Florinda twice in January 2012, on our way in and out from the nice small beach towns some hundred kilometres north from the tacky Punta Del Este. Florinda is a reasonably priced and straight forward option in the otherwise well over-priced Punta.