I have been going to Willy's since it opened in Gainesville. The food is always fresh and delicious. The staff is friendly and accommodating. The burritos are in the same ballpark as Chipotle and Moe's but in my opinion Willy's is better. The freshness of the ingredients is what sets Willy's apart. I've noticed the salsas taste slightly different day-to-day which indicates its being made daily, which is a plus.