As a Texan, I'm used to good Mexican and Tex-Mex food, but not as familiar with Californian-Mexican cuisine, so maybe that was the problem, but I was not very impressed with this place. The food was okay but over-priced, probably due to the touristy location. We only ate there because we were killing time and needed to stay in the area.
The restaurant is brightly decorated, but the long tables make for awkward seating and require climbing over strangers, and the seats are hard. The food itself is "meh" -- edible, but not memorable, and way too heavy on the cilantro. It's in everything, so if you're one of us who has that genetic thing where cilantro tastes like soap and death, you should probably skip the place altogether.
An earlier commenter complained about the size of the tacos, but they were standard street taco size, not the jumbo burritos a Taco Bell customer might encounter. Portion sizes really weren't a problem, so much as (lack of) flavor. They also don't serve rice of any sort, just borracho style beans. I had a vegetable taco that was mostly beans and onions with a little guacamole, and another taco that I can't even remember.
Service was also less than stellar. Everyone seemed bored and annoyed by all the tourists they had to deal with in the tourist location where they chose to work. I felt rushed to place an order and like it was a burden when I asked what was in the vegetable taco (the menu doesn't say, and that can vary a lot. It's not like I asked what "beans" are or something).
There is outdoor seating overlooking the Bay. We were there after dark, but I believe Alcatraz is visible from the deck, so that might be fun.
Overall it wasn't the worst experience, but I doubt I'd ever go back. There are way better places to drop $30 on a "cheap" dinner in SF.
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