When advertised by Jacksonville promoting websites, you think this was a huge affair where you would spend a good portion of your day. Instead, it was a nice collection of art, jewelry, bakery goods and farm produce that we strolled through in 50 minutes. In that time we made 3 purchases and stopped to listen to a band for a song or two (there were a few good acts scheduled for the day, with space for children to romp to the music). Cooked food vendors were also available. We had expected to be there much longer and see more retail vendors - but it was an enjoyable hour. You could certainly stretch your time there if you had a meal and sat to watch the musicians. As a couple without dogs (there were dozens, some in costumes) or small children in tow, we sailed through much quicker. Be prepared, it can be quite windy, as they are located riverside under a bridge.
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