The location is very good. The beach is excellent and only 5 minutes walk from the apartment. Close to supermarket and restaurants. Tram and bus stops nearby to travel into Alicante or El Campello. Alex and his son met us on arrival and were most welcoming. Good english spoken. There was only one concern we thought as we were staying for 2 weeks that there should have been extra set of towels and sheets to use whilst others in the wash with no extra cost.